About the Shop

Hey there! I’m Danielle and I’m the owner (and driver!) of Joyride Midwest, a joyful little shop on wheels based in Springfield, Missouri.

I’ve lived in Springfield most of my life, and I’ve spent a majority of that time wishing I lived in New York City or Los Angeles. I was convinced that I had to live in a huge city on the coast in order to do anything creative or unique. However, as I got older I started to realize how many people are chasing their dreams, and making some really amazing things, right here in the midwest! This realization sparked the idea for this little business of mine. I wanted to create a space that celebrated the midwestern creative community and make it easy for people to connect with local brands!

Joyride stocks an ever-changing collection of art, home goods, accessories and gifts with a special emphasis on vendors based in Missouri and the greater midwest. Regardless of where the products are made, I strive to stock unique items from small, independent retailers with the sole purpose of making Springfield a little more joyful.  Whether you’re looking for a gift for your best friend for her birthday or a little gift to splurge on for yourself at the end of the long week, I want the entire experience of shopping on Joyride to make you smile and bring a little joy to your everyday routine.

I’ve loved every minute of launching this business and I am so excited to see what’s in store this year!

I hope to see you in the shop soon!